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Press Releases

July 2002 - 'Enjoy Sex' says HVA as it launches anti-stigma campaign

"Britain should grow up and enjoy sex safely", says Herpes Viruses Association as it launches anti-stigma campaign


Nearly 80 per cent of people with genital herpes simplex are traumatised, depressed or suicidal on diagnosis of what is medically an unimportant virus that should not end their sex lives.  These findings from The Herpes Viruses Association’s (HVA) new members survey announced today at its annual general meeting highlight a significant problem.
 
Marian Nicholson, director of HVA, says: "We believe that the extreme reactions on diagnosis of herpes simplex are related to the general attitude of the public and the stigma that is unjustly associated with ‘herpes’."
 
The HVA is calling for Britain to ‘Grow up and enjoy sex’, as it launches a new campaign to combat the stigma associated with the common herpes simplex virus. 
 
Dr Phil Hammond, specialist sexual health medicine, patron of HVA and comedian, broke from his rehearsal for the Edinburgh Festival to say: “People are not open about sex in the UK and their immature attitude to sexual health gives rise to the stigma.  This results in misery for the minority of the population who know they have the virus.  Ironically, this virus is very common and those people who dramatise or make fun of ‘herpes’ may also carry it unknowingly as they never have symptoms.”
 
“Patients imagine that a diagnosis of herpes simplex is a social and sexual death sentence, largely because of the negative image created around the virus - this must change.  If people grow up and take a more responsible attitude to sexual health, they will enjoy it more and sexually transmitted infections will be easier to control.”
Around 70% of the UK population carries herpes simplex virus type 1 or 2.  The virus, which causes the blisters commonly known as facial cold sores or genital herpes, does not cause symptoms in all people.  Most are unaware that they carry it. 
 
Marian Nicholson, director of HVA, says: "The findings of this survey confirms the experience of our helpline volunteers, who often advise and support people who are severely depressed or suicidal."
 
“People don’t respond so drastically to a facial cold sore.  The virus is the same - the difference is sex.  Our society is awash with images of sex but many people are ignorant of the basic facts about sexually transmitted infections and have no idea how to take care of and maintain their own sexual health."
 
"One of the key aims of this charity is to help patients to realise that their infection need not affect their lives negatively.  It is also vital that this message reaches everyone so that newly diagnosed people escape the trauma suffered by too many today."
 
Most people do not have recurrent symptoms.  For those who do, if their recurrences are frequent or unacceptable, help is available from the HVA, which gives advice on complementary treatments, or a doctor may prescribe medication.
 
For further information, please contact:

Sandie Lowery or Maria Coogan
Ash Communications Healthcare
etc ...

Ref: HVA/releases/AGM 2002 v3

 
NOTES TO THE EDITOR
The Herpes Viruses Association exists to promote better mental and physical health with regard to the family of herpes viruses.  Its aims are:

  1. To provide information to the public, to medical professionals and to the media.
  2. To encourage the development of new treatments for herpes simplex.
  3. To tackle stigma and the unnecessary trauma associated with the condition.

 
Website: http://www.herpes.org.uk
Helpline: 0845 123 2305

Herpes simplex viruses types 1 and 2 traditionally affected the oral (cold sores) and genital regions, respectively.  This has changed in recent years and both types are now associated with genital infection[1].  Preventative strategies need to address unprotected sex and orogenital sex, which is also responsible for transmission.
 
1 Scoular A et al. BMJ 2002; 324:1366-7.